The Ultimate Coliving Stakeholder: Understanding Demand for Optimal Product Market Fit

Explore the current needs and preferences of coliving’s primary stakeholders - residents, community members and audience alike. Learn how to achieve optimal product-market fit by aligning coliving offerings with user expectations and enhancing overall experiences.

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What will be covered in this session?

• Identify the key stakeholders in the coliving ecosystem, focusing on residents as the ultimate decision-makers.
• Explore the specific demands and preferences of these stakeholders, and how they influence the design and operation of coliving spaces.
• Learn from case studies that demonstrate successful alignment of coliving products with market needs, resulting in enhanced user satisfaction and business performance.
• Analyse emerging trends and shifts in coliving preferences among different demographic groups, such as Millennials, Gen Z, Gen Alpha, remote workers, and families, to anticipate future market demands.