MILESTONE Living is an operator that specialises in providing exceptional accommodation for students and young professionals alike
Paula leads the marketing efforts at MILESTONE Operations GmbH, where she currently focuses on aligning the brand with the zeitgeist of Gen Z and Alpha while leading interdepartmental initiatives that impact occupancy and ROI. With extensive experience working with global brands like L’Oréal, Starbucks, and Samsung, Paula excels at turning insights into impactful marketing actions. Her background in 360-degree marketing and brand development brings a fresh perspective to the coliving industry.
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